How Samsung converted more Visitors into Sales with Maximiz

  • Industry: Electronics
  • Company Size: 100k + Employees
  • Location: Korea and Global

Challenges

Samsung was driving increased traffic to their Store website and looking to improve conversions 

  • Not getting the desired ROI from their store 
  • Wanting to increase AVG values from their customers 
  • Transparency for their anonymous visitors 

Solutions

Maximiz integrated pixel allowed Samsung to achieve increases in their store 

  • Sales growth: Increase sales from their visitors  
  • Revenue value increased: Order values rose and AVG was now up their desired level 
  • Email list improvement: Growth of 25,000 new emails from their anonymous visitors each month 
  • Data and Analytics transparency: Once the Maximiz pixel was added they were able to see improved analytics of their visitors 

Results

25,000 new emails per month

Samsung saw significant growth in new email subscribers, this allowed them to penetrate more growth

Average order values increased

By gaining valuable insights and data, they were able to increase their order values from their visitors 

Data and Transparent Analytics

The integration allowed them to now see a full 360-degree overview of all their visitors and behavioural activity of people interacting with their store

Uplift in Customer engagement

Once the new emails were captured Samsung were now able to interact and get engagement with new visitors, they were unable to previously.

“This was a big gain for us, it was super quick and the Maximiz team were very efficient in getting us setup. We are very happy with the results.”

Karen Peterson, Marketing Operations, Samsung

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